Why Symphony Pro?
Point of Sale
• Faster Checkout
– Scanning items increases customer through put at the point of sale. At busy times this reduces the chance of a customer seeing a long line and not making a purchase.
• Faster Credit card Authorization
– Internet authorization can take place in 2 seconds. This reduces lines and customer wait time.
• Accurate Capture of exact item detail
– Stock tracking and suggested reorder increases the in stock position of merchandise. This insures that sales are not lost to out-of-stock merchandise and ultimately leads to an increase in total sales.
• Suggestive Item Prompts
– Suggesting an item be purchased when another item is purchased will lead to increased average transaction value.
• Transaction Suspend
– Putting a transaction on hold go to the car to retrieve a wallet or go back into the store to get an additional item speeds up processing of customers and allows the customer to easily add items to their purchase.
• Automatic Coupon Generation
– Coupon generated at the point of sale based on items purchased and redeemable on the next purchase increases repeat visit to the establishment.
Why Symphony Pro?
Inventory System
• Inventory management
– With data from POS the merchandise systems can ensure the proper level of inventory and the proper mix. This increases the productivity of the inventory and not only leads to sales increases (being in stock on what is selling) but also significant cost savings on inventory carrying charges and improved cash flow which in turn increases profitability by increasing payment discounts.
• Suggested Re-Order
– Can vastly improve the in stock position of core merchandise and not only increase sales but also significantly decrease operating expenses by not having to assign staff to count on hand and manually prepare purchase orders.
• Reporting
– Slow and fast seller reports help retailers identify what is not selling so early markdowns can be taken (an early markdown reduces losses by clearing the item in season often at a much lower discount than later in the season). As well, it can identify other problems with merchandise (incorrect pricing, poor placement in store, breaking size/color problems etc.) and give the store a chance to correct those problems instead of taking a markdown. Fast seller reports tell a retailer when to increase inventory to meet high demand thereby increasing sales.
• Inventory Control
– Purchase order generation can save hours of manual writing of purchase orders and ensure timely ordering and receiving of merchandise, thereby increasing in stock on desired items.
– Purchase order receiving can save time and expenses on receiving an order into the store. By receiving by exception a retailer can expedite the receiving process and ensure that the proper price is placed on the item. Receiving systems send data to ticket printers so pricing is faster and more accurate. TTS (Time To Shelf) is reduced dramatically so merchandise is available for sale sooner
Why Symphony Pro?
Customer Tracking
• Customer Information
– Customer purchase history is tracked by the system allowing the store to query data for specific items and advertise very cost effectively to individual customers.
– The customer database also allows tracking and reporting of gross margin by customer which allows retailers to identify their most profitable customers and reward them to increase their loyalty. Under performing customers can be identified and moved to higher performance by targeted offers.
– Many stores offer loyalty points to their customers which essentially reward customers for shopping at the store. The POS tracks each purchase and assigns points for the total value of the sale as well as over time.